In the space of a few short years, the German sportswear giant Adidas went from €4m in online revenue to €4bn. In 2020, in fact, it saw e-commerce sales leap 53% compared to the previous year—explosive growth at a time that challenged retailers. How did the company do it?
Adidas positioned itself to seize e-commerce opportunities by building a Cloud Native platform that is reliable, fast, scalable, and efficient. The company is well-versed in navigating challenges—after all, it originated the slogan, “Impossible is nothing.” But it knew it needed trusted partners to map the best path forward.
It found those partners in Container Solutions and Giant Swarm.
Working closely together, the new partners helped Adidas gain:
Container Solutions and Giant Swarm continue to work together to guarantee velocity and agility, letting Adidas focus on what matters most: innovative shopping experiences for its customers.
Request our free brochure to learn more about how Adidas found e-commerce success with help from Container Solutions and Giant Swarm.